How do European windows vs. American windows compare, and how can they impact your window projects? While America is known for its innovative achievements, Europe sets the standard when it comes to windows.
European windows are much better in terms of quality and technology, plus you’ll buy them for half the price, how can that be?
US vs EU Windows – Construction & Popularity Differences
The most significant differences between American and European windows are undoubtedly in the design. Below are some of them.
Types of American windows:
- Awning,
- Casement,
- Double Hung & Single Hung,
- Gliding / sliding
- Bay&Bow Window,
- Picture Window (same as fixed window).
Types of European windows:
- Tilt & Turn windows
- Sliding Patio Doors,
- HST – lift and slide patio doors
- PSK – tilt and slide patio doors
- SMART-SLIDE (very tightly sealed)
- Bifold doors
- Fixed Windows (same as picture window)
American window materials:
- vinyl
- aluminum
- composite / fiberglass
- wood
European window materials:
- uPVC (comparable to fiberglass)
- aluminum (thermally broken)
- wood
Tilt and turn windows vs double-hung
Tilt and turn windows offer a modern, versatile solution with superior ventilation control and easy cleaning access, making them ideal for energy-efficient projects and sleek designs.
Their dual-functionality—tilting inward for ventilation or swinging open like a door—provides greater flexibility compared to traditional double-hung windows.

Double-hung windows, a staple in many American homes, are known for their classic look and simple vertical sliding mechanism, which allows for top or bottom ventilation.
While both styles have their advantages, tilt and turn windows are increasingly popular in contemporary U.S. projects due to their durability, security, and energy-saving features.
Custom windows in Europe
Looking at U.S. windows, it may seem their significant advantage is just being standardized, but are you sure? You might say that buying standardized windows is safer because you know what you’re getting; in theory, it should be cheaper. The truth is somewhat different.
In Europe, custom is a standard, without extra charge
The advantage of European windows is that they are tailor-made.
Even if you find someone to make American windows to size, their quality leaves much to be desired, not to mention the extra cost.
USA vs EU – Price Comparison
Without further ado, European windows are much cheaper than American ones.
Although European windows are qualitatively superior to their rivals, you’ll usually buy them 40% to 50% cheaper.
Even when it comes to the most popular models, like bay or bow windows, they come with much better quality for half the price.
Since they’re so much better, they can’t be cheaper. There’s probably a catch here, right? Not really. European windows are more affordable for several reasons.

Why windows from Europe are more affordable?
Borrowed Technology – European manufacturers use advanced German technology, so they don’t spend resources on creating something from scratch.
Low Production Cost – European labor is more than four times cheaper than American labor. You will pay a US worker $1,000 for the same work a European worker will do for $200. All because wages in Europe are at a completely different level.
Automatization – Our windows are so cheap because of our highly automated manufacturing process. We use the best and latest production machinery we acquired through funding.
USA vs Europe – installation differences
European windows outclass American windows in terms of materials and technology. There is also a difference in the installation itself. But rest assured, your team will have no problem with the installation.
American windows are nailed with a hammer, while European windows are attached to the wall along the perimeter. The process is quite simple, as manufacturers supply windows with an extra fin to make installation easier for American customers. One thing is important to realize: windows in Europe weigh more, so it is definitely a two-man installation job (and more).
If you have questions about installation, you can ask us here for free. You can also read more about nailing fin windows from Europe here.